Ouchi-juku is a former post town established around the 17th century and also registered as an Important Preservation District for Groups of Historic Buildings by the Japanese government. The streets lined with thatch-roofed houses are reminiscent of the Edo period (1603-1867), and displays showing the details of life in those times down to the utensils and hearths help visitors imagine what life was like during its heyday.
Continue down the main street where you will reach the Ichi-no-Torii (first gate), of Takakura Shrine, the village's Shinto shrine. Passing through the torii gate, you will find yourself in a quiet walking area. Climb the steps up to the shrine to find a spot with a spectacular view overlooking Ouchi-juku.
There are many souvenir stores and delicious food to eat. Not to be missed is negi soba (leek buckwheat noodles), a local delicacy eaten using sticks of leek as chopsticks. It is not only delicious but also worth a picture! Other attractive foods include tochimochi, a rice cake made by combining horse chestnut and glutinous rice, and shingoro, which looks like a dumpling and is flavored with juunen (perilla) miso.
The area is also close to To no Hetsuri, a scenic gorge designated as a National Natural Monument, making Ouchi-juku a place worth visiting.